Summary

  • Web3 company Shards Protocol has raised $2m across multiple funding rounds ahead of its token launch, with participation from Animoca Brands and Kyber Ventures.
  • The firm aims to reward users for Web3 milestones with its recognition layer, Aura, which transforms on-chain contributions into reputation and rewards.
  • Shards initially started as a software development kit that helped game studios boost user retention and spending.
  • CEO Stefano D’Silva said the company had onboarded over one million users and generated more than $1m in trading volume, but ” Web3 needed more”.
  • Most of the fresh capital will be used to enhance Aura’s integration within the Web3 ecosystem and expand the product.
  • Yat Siu, executive chairman of Animoca Brands, said Shards Protocol is “revolutionising Web3 user acquisition by seamlessly integrating quest-based engagement and campaigns”.

By Dean Takahashi

Original Article