Summary

  • Sensor Tower has published a report on the impact of games IP on the entertainment world, showing the success of movie and TV adaptations of Minecraft and The Super Mario Bros.
  • It revealed mobile in-app purchase revenue and console units sold rose 35% with the release of the Minecraft movie in April 2025, while the Fallout TV show drove a 20% surge in Amazon Prime Video app downloads.
  • Max app downloads and The Last of Us console daily active users each soared 40% when the show’s second season premiered.
  • But the report also showed that the impact of TV and movies on video game sales varies on pre-existing popularity, uniqueness of the story and the franchise’s potential for new releases.

By Dean Takahashi

Original Article