Rumi raises $4.7M to change passive media into interactive AI experiences
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Summary
Rumi, an AI start-up that combines artificial intelligence with user-powered indexing to create intelligent and interactive streaming experiences, has raised $4.7m in a pre-seed funding round.
The beta app invites users to earn passive income by contributing their spare compute power to build a knowledge base of video content.
Rumi’s decentralised indexing system helps AI agents deliver smarter insights and personalised features, while protecting user privacy and respecting content IP.
The start-up aims to transform passive media with rewards by allowing users to engage with and earn from their favourite shows and characters.
Rumi’s watch-to-earn model empowers users to analyse and interact with video content on their machines, thereby providing valuable data to fuel AI agents.
Viewers can chat with characters or athletes about activity on screen, or identify actors and outfits, all via AI-powered functions.
The funding will support the creation of the first decentralised AI infrastructure for media and a “decentralised Nielsen” offering real-time analytics.