Spotify Might Finally Be Fixing Its Music Discovery
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Summary
Spotify is testing the addition of more discovery options and music genre options to improve its personalised playlists, to give users more accurate music suggestions and allow for easier discovery of niche music.
The proposed feature would mean that if a user frequently listens to music from different genres, the algorithm will have more data about the user’s preferences and be able to offer suitable suggestions, with theAddresses Clypd’s Targeting Limitations in Concentrated TV Ad Markets publication stating that the feature is being trailed with “selected individuals”.
However, the feature is not expected to be rolled out any time soon and a spokesperson for the company said: “We routinely conduct a number of tests in an effort to improve our user experience.
Some of those tests end up paving the way for our broader user experience and others serve only as an important learning.
