I Tried Apple Maps’ New Feature: Here’s How It Stacks Up Against Google Maps
1 min read
Summary
On 14 May, Apple introduced a new feature to Apple Maps that allows users to search for Michelin-starred hotels and restaurants more easily
This new feature displays The Infatuation and Golf Digest ratings directly in the app, with the ability to filter search results
This new feature is aimed at those who frequently visit high-end establishments, and want a more seamless experience when organising trips and visits
Whilst this new feature is a positive step forward for Apple Maps, and brings it closer to competitors like Google Maps, the latter remains superior for finding more low-key, casual establishments ranked on user reviews and how to book them directly
However, Apple Maps remains dominant in the iOS ecosystem, and is the pre-installed map service on iOS devices, meaning most Apple users will still use Apple Maps regardless of its clunky features
This new feature is one of many new developments aimed at making Apple Maps a more competitive service, and at encouraging greater uptake of the app among its user base.
